SMM

Defining the Purpose and Goals of Your Business

Why are you in business? Every year, thousands of small businesses start and end. Entrepreneurs spend their days keeping their startups afloat and dealing with the stress of financial shortcomings and difficult clients. Maybe you inherited a business from a parent or family member. Maybe you saw an untapped opportunity.

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Carl Evans

Expanding Carl’s Role at BlueSoft

At BlueSoft, we want to be the digital arm of your business, working with you to develop your online presence and attract leads. While we’re best known for our website development, we also provide marketing services such as pay-per-click campaigns, email marketing, and blog posting. As we continue to grow,

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SMM

9 Practical CRM Benefits for Your Small Business

At Bluesoft, we want to see our clients succeed. Our primary task is to provide tools and support that help you connect with new leads. Recently, we’ve been excited to start working with and offering a new customer relationship management platform (CRM), GoHighLevel. We have moved in this direction because

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SMM

BlueSoft’s Complete Guide to Screwing Up Your Business

As a digital marketing team, our job is to help businesses define their brand, reach out to new leads, and grow. In that role, we see the best and the worst of business practices. Some people have a natural talent for developing thriving businesses. Others seem to want to do

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Image of businessman working at work table,home office desk background, Desk musicians,checklist planning investigate enthusiastic concept.

Maximize Your Online Visibility in 2024: Your Essential Checklist!

As we step into 2024, it’s crucial to ensure your digital presence is not just active but thriving. At BlueSoft, we believe in laying a solid foundation for online success. Here’s your must-have checklist for staying competitive and generating valuable leads. Remember, these are not just suggestions; they are the

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Cost-Effective Small Business Logo Design

Small businesses must find ways to be visible in crowded markets. A custom logo is a tool that shares your brand with potential clients. When well-designed, your logo conveys the values, culture, and unique selling proposition of your business. This image helps customers remember who you are, fostering brand loyalty

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